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Ray Poynter
Company: The Future Place
Country: UK
Biography:

Ray has spent the last 30+ years at the intersection of research, innovation, and commerce, having been involved in the development of CAPI, online systems, online surveys, and social media research. Ray is the author of The Handbook of Online and Social Media Research, the founder of NewMR, and is currently a director of Vision Critical University, helping share the organisations knowledge and seeking to help develop the new world of technology enabled research.

Ray’s LinkedIn profile can be read here.

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Slides
The Next Two Years
Storytelling: How to Present MR Results (and Live to See Another Day!!!)
Agree/Disagree scales in online surveys Left, right, top, and middle thoughts
How can we turn online discussions into insight?
What’s What in Social Media Research
The limits of listening – a review of what can and can’t be learned by passive research techniques
How to make sense of social media data
Overview
An Introduction to MROCs and Community Panels
An Introduction to Using Discourse Analysis in Market Research
Where is social media research today, where will it be tomorrow?
The Quick and the Dead, a manifesto for change in the market research industry
Ethnography 101
The strengths and drawbacks of Prezi
Understanding the role of data in a presentation
Combating ChartJunk
The Benefits of Conjoint Analysis and Choice Modelling
Improved BPTO
An Introduction to Hierarchical Bayes
Behavioural Economics for Market Researchers
Qualitative Analysis : An Introduction and Overview
Where next for insight, research, and communities?
Best practices in creating and maintaining community engagement
There is something called Qual/Quant
ESOMAR Book Launch
Entire Show
Update on Social Media for Research
What’s hot in market research?

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